LinkMiner is a backlink analysis tool developed by Mangools, the SEO Company that also offers other tools like KWFinder (keyword research) or SERPWatcher (a rank tracker, alternative to SERPROBOT)
In this review, you’ll see what it can offer you, how it works, and if the purchase is worth it.
Because yes, as it usually happens with other SEO tools, LinkMiner is not free.
LinkMiner pricing
LinkMiner is not a tool you can buy standalone.
Is a piece of software that is part of the whole Mangools Suite (which additionally gives you access to other SEO tools), that’s why it looks more expensive if you compare it with the price of other rank trackers like SERP robot.
There are 3 different plans you can choose, each with different limitations.
Most of the rows are related to the other Mangools’ tools.
Regarding LinkMiner, you’d have to look at the one called “Backlinks rows monthly”.
“Backlinks rows” means the number of backlinks you can retrieve in LinkMiner every month.
- The basic plan will allow you to get up to 100,000 backlinks.
- Premium, up to 500,000 backlinks.
- And agency, up to 1,200,000!
It’s difficult to estimate which one you’d need, because every site you analyze, could give you back a different number of backlinks, and you don’t know that!
However, from my experience, I will tell you that even the basic plan (100,000 backlinks) is usually enough, at least in my case.
The need to use a better plan (premium) is likely to be found in one of the other tools, but as far as Mangools allows you to update your plan at any time, you don’t need to think about this point too much.
It’s much more important that you sign up for the/any plan by paying on an annual basis because it will be cheaper.
- You can get the basic plan for $29.9 “per month” if you pay annually.
- But if you want to pay for the same basic plan on a monthly basis, this will cost you $49.9, almost double!
LinkMiner, features and how to use them
First of all, you should understand what LinkMiner is for.
LinkMiner is used to find out which websites are linking to your competitor’s domains or specific URLs (usually articles)
Why?
- Because then you can find out who is linking to your competitors (and therefore bringing them traffic and relevance for Google), and then contact them to propose them to exchange one link for yours (thus, improving your ranking)
- Note I: they will be willing to do that if the content they are linking to is no longer available, or just because your content is better.
- You can also do this to check if a URL with a Keyword you are trying to rank for has a really strong link profile so it would be impossible or very costly for you to get a better ranking.
- Check backlinks is also a good strategy to discover new sites where you can put your own links, either for free or maybe by paying (newspapers, directories, forums, blogs…)
- Also, you can “link mine” your own website, see who is linking to you, and propose them to change the nofollow link for a do-follow one, change the Anchor text, propose them to add more relevant links of other pages or websites you own… Or simply contact them and create new professional relationships, they’ve already linked you, so they know and probably like you.
As you can see, very powerful possibilities.
Main LinkMiner Interface
Once you created your Mangools account, you’ll be able to use LinkMiner on your browser (it hasn’t a desktop app, and remember that the basic plan only allows you to have 1 session opened)
As you can see, the interface is pretty simple.
Basically, there is only one thing you can do: paste an URL on the main box to find its backlinks.
But there are some considerations here before hitting the Find Backlinks button.
One link per ref. domain
First, there is a checkbox called “One link per referring domain”.
- Leave it unchecked means that you’ll see all the backlinks a website has, even if it has a bunch from the same site (referring domains)
- On the other hand, checking this option means that you’ll see only one link per website linking (backlink), even if there are more.
You’ll understand this better with an example.
Imagine that I share two different articles from my blog on Quora:
- Leaving the box unchecked will show both links (two rows)
- Checking the box will only show one link because in both cases, the referring domain is the same (Quora)
Depending on your strategy, you will have to choose one or the other option.
If you want to discover and replicate backlinks, just knowing the referring domain is usually enough.
All, new and lost backlinks
Besides that option, you’ll also notice that you can search for:
- All links, self-explanatory.
- New links, these are the backlinks that have been created in the last 30 days.
- And Lost links, backlinks that have been deleted (this is an opportunity for you depending on the deleting reason)
This, and the “one link per referring option domain” are pre-filters that you can modify after the link analysis is made, so don’t worry too much about them now.
Different input analysis
One of the great things about LinkMiner is that it allows you to narrow your search as much as you want, because it accepts different URL inputs.
You can analyze:
- The whole domain, using domain.com
- Any subdomain, to differentiate for instance shop.domain.com, or even www.domain.com from just domain.com.
- Exact URLs, in case you want to analyze a specific piece of content: https://domain.com/title-of-post
- And Path URLs, which are in the middle between analyzing the whole domain, and an exact URL. You’ll have to use a wildcard here. For instance, domain.com/products/* will show you the backlinks of all the child pages of the “parent Product page”.
Results view
After writing the URL and clicking on the Find Backlinks Button, you’ll get to the results view of LinkMiner.
There are 3 zones here:
- Metrics summary
- Filters
- And Previews
Metrics Summary
On the top right of the results page, you’ll find a summary of the link(s) you are analyzing. (remember that this could be the whole site or an exact URL)
The following are technical numbers and values that LinkMiner gives you to estimate how powerful the link profile of the domain/URL is.
- Citation Flow, a score between 0-100 that analyzes the link profile. the higher, the more powerful it will be.
- Trust Flow is another score that scores based on the quality of the links.
- Referring IPs, how many different IPs are pointing to the URL/domain you are analyzing.
- Referring domains, how many unique domains are pointing to the URL/domain you are analyzing.
- Total backlinks, the total number of backlinks (biggest number, remember that one referring domain can have multiple backlinks)
Results and Filters
The left side of the screen is reserved for the backlinking results.
You can analyze all of them manually, sorting the table, or by applying different filters on the top of the list.
You have several options here: Alexa Rank, Anchor text, target URL, source URL…
But the most useful ones are the DoFollow/NoFollow selector and the Active/Deleted selector.
With all these options available, you won’t have any problem finding the perfect link to replicate on your website.
- Important: don’t forget to mark with a start your favorites backlink sites, so you can quickly find them later using the “Favorites” tab on the top menu!
Preview
Finally, on the right of the result page, you’ll be able to see where the backlink (of the row selected on the left) is located.
Using the buttons on the right you could hide this view, toggle between a smartphone/desktop view, open the site on SiteProfiler, or open the website in a new tab.
LinkMiner Browser Extension
If you don’t want to go to the LinkMiner site every time you want to analyze a website you are visiting, you can install the LinkMiner SEO Extension.
Actually, this is not only a LinkMiner tool but a Mangools one, so you’ll have all the tools of the suite just one click away.
Currently, there is no Safari version, but you can install Mangools Extension Browser on Chrome or Firefox.
LinkMiner wrap-up, is it worth it?
As you have seen, the app itself is pretty simple to use.
The real and hard work comes right after when you have to analyze the data you’ve got and try to replicate some links or improve the ones you currently have.
Most SEO pros say that Linkbuilding is the backbone of an online strategy, so, if you want to take your business seriously, you will need a backlink analysis tool.
And for me, LinkMiner is perfect, not only because is way cheaper than other solutions like ahrefs or Semrush (just $30 per month if you pay annually) but because it’s very easy to use, and you’ll also get access to other interesting SEO tools, like KWFinder or SERPWatcher.
For this price, I really don’t think you can find such a powerful and reliable SEO suite on the market.
But if you know of any, let us know in the comments below!
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